Rhode Island Statewide Scavenger Hunt

Rhode Island Statewide Scavenger Hunt

Client: Leadership Rhode Island
Years: 2021-present
My role: Directing / Art Direction / Logo Design / Illustration

About: Created branding, print, social media, and app experience for a unique competition where teams of people discover the rich history, culture, and arts of beautiful locations in Rhode Island through an innovative augmented reality experience.

Initial logo sketches

Concept 01 for the statewide scavenger hunt

Concept 02 for the statewide scavenger hunt

Concept 03 for the statewide scavenger hunt

Marketing pieces

All the illustrations were done as separate pieces, and then digital combined in order to be able to re-use assets for different printing purposes

Final map. Over 80 out of 300 different locations were featured. Images were scannable with an app that would help participants track their progress.

Close up of the final printing.

Final promotional postcard. Every town and city is represented by at least one object.

Some more spot sketches